The Barkers: The Humans
The Barkers are a design driven directing team. Through their background in photography, they’ve developed an ease and focused eye, creating a modern aesthetic, strong compositions and captivating visual narratives. Over the past 10 years they’ve been tapped by some of the biggest brands in the world to create content for a variety of platforms including Broadcast and Digital Media. Whether it’s network TV Spots (Wendy’s, JCPenney), In Store Digital Displays (Crate&Barrel) or pushing content in new mediums like Instagram’s Stories (State Farm) and mastheads for YouTube (Kellogg’s / Rice Krispies), The Barkers have become a new leading force in contemporary but timeless storytelling.
Celebrated early on for their unique use of GIFs by GIPHY, with sites like Buzzfeed using their creations, The Barkers are not your typical live action directors . They are masters at creating memorable :03 to :06 second visual impressions that connect, entertain and tell a story. Humanity and emotion, driven by concept, is at the center of their strong and sometimes playful, visual and design forward aesthetic. They create delightful and memorable long format films as well; employing all of the disciplines that make their work stand out in any medium being utilized by today’s consumer.
They’ve directed content for State Farm, McDonald’s, Kellogg’s, Hewlett Packard, Hyatt, Microsoft, Whirlpool, Wendy’s, Advocate, BCBS and many more.